Everlasting

19 April 2012

Style icon Jane Birkin captured the world’s attention in a pair of blue jeans – and she made it look easy.  With a captivating confidence and an easy elegance, Birkin made simplicity sophisticated, which is exactly why we named our new Birkin Shirt in her honor.  

 

 

Image courtesy of  suicideblonde.

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Iconic Style

3 April 2012

Uniquely striking, Nico spent her teenage years modeling throughout Europe before fleeing to New York where she caught the attention of Andy Warhol and his Factory crowd.  Under Warhol’s guidance, she joined forces with his in-house band, The Velvet Underground, singing lead vocals on one of the most legendary rock albums of all time, The Velvet Underground and Nico.

 

 

Her wide eyes and high cheekbones made her a 60s standout, but it’s her undeniably modern sense of style that has made her an enduring fashion icon and the inspiration behind our iconic blue jean, the Nico.

 

 

In celebration of Nico’s low maintenance, high impact style, we’ve created a Pinterest board showcasing her best looks.  Check it out here.

 

Images courtesy of tomboystyle and bbc.

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What a Gem

13 January 2012

 

LA girl Ruby Aldridge is undoubtedly one of our favourite models. We worked with her on our Spring Summer 2012 campaign, she was a dream to shoot and the results were phenomenal. We would show you some pictures as proof, but they are locked away in a high security vault until our main collection launches in the next couple of weeks.

 

 

 

However we can show you these shots of her wearing our capsule collection, exclusive to Shopbop.com and let you judge for yourselves.

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Happy New Year

19 December 2011

 

We will obviously be spending New Years Eve at parties as glamorous as this…… or perhaps we will be at our local pub huddled by a cosy fire.

 

Image courtesy of US Vogue

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SCOUT'S HONOUR

4 August 2011


We love this picture of Chloe's mum in the original MiH Jean's Boyscout shirt, back in the 1970's. She looks so effortlessly cool. This will undoubtedly be our style inspiration for Autumn Winter 2011 when we get our Boyscout shirts.

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